integrated campaign
KELLOGG'S ALL BRAN
All Bran Incorporation
Four live action & animation TV spots, Print, Packaging, Digital & Social - this campaign showcases how simple it is to use All Bran as an everyday ingredient.
AMAZON PRIME DAY
The Deals are Everywhere!
TV, Print, Digital & Social - this global integrated campaign promotes Amazon Prime Day. The biggest sales event of the year.
Dose Biome
Power to the Mouth
This integrated production had a long list of deliverables, including a :60 second master spot, 14 :05-:15 cuts, 6 print shots and an original audio track that was built from incredible mouth sounds recorded on set. All of this was done on an extremely tight budget to help this start-up company launch..
video
KRaft Philadelphia creamy cheddar
Unexpected, but Incredible
A comedic TV spot showcasing the new, unexpected but incredible combination of Philadelphia cream cheese and real cheddar.
Copyright 2017 Laurie Filgiano
BELL
Fibe TV
A campaign to encourage and educate cable users on why they should make the switch to Fibe TV.
Bounce Dryer Sheets
Static Sucks
A series of six cheap and cheerful online videos, showcasing the possible calamities of winter static.
experiential
TD BANK
Pride Ride
A fleet of Toronto's ride share bikes were painted in the colours of the rainbow to support the city's annual Pride Weekend.
RAISING THE ROOF
Donation Boxes
Human sized donation boxes, featuring real homeless people — placed where homeless are often found.
COORS LIGHT
Fantasy Football
A fantasy football league whose winners received the ultimate bragging rights.
TSN
King's and Queen's of the Court
15,000 tennis balls used to create a unique outdoor billboard promoting TSN's coverage of the US Open.
EARLS RESTAURANT & BAR
Brand Photography
Mouth watering photography showcasing ingredient, finished dishes and a whole lot of soul.
CANADIAN MARKETING AWARDS
Client. Agency. Idea.
The suspension of dozens of tiny items in space — when they come together magic happens.
IKEA
Brand Photography
Full set builds for the world's most famous home furnishing store — from kitchens to bathrooms, door nobs to curtains.
BOUNCE
Repels Pet Hair
A print campaign showing Bounce's lesser known talent — repelling pet hair.
creative projects